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Miscellaneous Categories > 17.3 Exhibition Design

Echo of the Urals - Estonian National Museum’s permanent Finno-Ugric exhibition

by Velvet / JANKEN Wisespace
Gold

The objective was to create to the best Finno-Ugric exhibition in the world. The story of the bigger and smaller indigenous Finno-Ugric nation groups connected by speaking languages from the Finno-Ugric language group has never been told on a big, permanent exhibition scale and never by Estonian National Museum which holds the biggest Finno-Ugric collection in the world. The aim was to make everyday objects tell a captivating story (collection is mostly comprised of common daily objects) to mostly local visitors, but also of the many tourists visiting the musem.
Echo of the Urals is one of two permanent exhibitions in the museum. The exhibition covers 1000 sqm on two floors connected by a pathway. The exhibition is located in the basement floor of the building and one of the aims was to make the visitor forget that by creating an immersive experience.
Much effort was put into designing an immersive environment. Five 200 sqm photomurals were photographed on special expeditions and edited, creating realistic full-scale backgrounds that together with the exhibits and soundscape help create the atmosphere. A special soundscape was designed covering 1000 sqm, using 126 speakers to emit sound from 140 channels, to be in symbiosis with the rest of the display, making everything immobile come alive, transporting you to the time and place portrayed.

Agency
Credits
  • Creative Directors
  • Art Directors
  • Designers Kristian Kirsfeldt, Kaarel Vahtramäe, Martin Kenkmaa, Siim Tikk, Magnus Haravee, Janno Siimar, Kadri Pukk (Velvet)
  • Illustrators
  • Photographers
  • Editors
  • Copywriters
  • Concept of the exhibition Art Leete (University of Tartu)
  • Chief Curator Svetlana Karm (Estonian National Museum)
  • Curators Piret Koosa, Indrek Jääts (ERM), Madis Arukask, Nikolai Kuznetsov (University of Tartu)
  • Designers Kristian Kirsfeldt, Kaarel Vahtramäe, Martin Kenkmaa, Siim Tikk, Magnus Haravee, Janno Siimar, Kadri Pukk (Velvet)
  • Interior Architects Jan Graps, Ken Kristjan Ruut, Anne Määrmann (JANKEN Wisespace)
  • Sound Designer Taavi Tulev
  • Producers Mart Lankots (Velvet), Viljar Pohhomov (Estonian National Museum)
  • Photo murals Peeter Laurits (author), Lembit Jürgenson, Maarja Pabunen, Pääro Metsand, Siim Vahur
  • Multimedia Designers Keijo Kraus, Pärtel Vurma, Reimo Unt, Madis Lunkov, Rainer Kull (Velvet)
  • Animation Valter Uusberg, Mattias Mälk, Heiki Ernits, Martinius Klemet, Ülo Pikkov, Kristjan Holm, Mait Laas, Priit Tender, Priit Pärn, Olga Pärn, Horret Kuus
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