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Illustration > 15.2 Corporate Illustration

Erik Penser Bank, Illustrations

by Bedow
Silver

Sweden’s leading private bank, Erik Penser Bank, requested a refreshed visual identity and communication concept that would modernize the perception of the bank. The assignment required a new logotype, colour palette, custom typeface, photography and illustrations.

Central to design was the creation of a flexible illustration library. The looped monoline used in the bank’s EPB monogram was the basis for the illustrations, creating a cohesive identity family. This makes the brand easily recognized by seeing their unique illustrations alone.

The result is a library of illustrations that balances the bank’s legacy and experience with a modern approach. 

Agency
Credits
  • Creative Directors Perniclas Bedow
  • Art Directors
  • Designers Anders Bollman, Mattias Amnas, Fibi Kung
  • Illustrators Anders Bollman, Mattias Amnas, Fibi Kung
  • Photographers
  • Editors
  • Copywriters
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