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Branding > 10.2 Brand Logo

Key Visual "Developing Together"

by Betty + Betty

BridgingIT is active in the field of IT consulting, works mainly for large corporations and accompany them on the path of digital transformation. The company attaches great importance to personal contact between employees and gives them a great deal of freedom within their projects. Through this mechanism, the company also promotes the professional development of its employees. For this reason, we have brought this approach into focus with an overarching key visual. The developed element abstractly visualizes the human being depending on the perspective or reveals a binary code that symbolizes the digital world. Beyond the visual, a kind of claim summarizes the central message as simple as possible: developing together. Depending on the medium, the key visual adapts to its shape, becomes very dynamic and yet has a high recognition value.

  • Creative Directors Anastasios Koupantsis
  • Art Directors Anastasios Koupantsis, Johannes Winkler
  • Designers
  • Illustrators
  • Photographers
  • Editors
  • Copywriters
  • Concept/Strategy Matthias Berghoff
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