Organic flour made from ancient grain types.
In the concept development process, the importance of making an environmentally friendly, functional, flexible and efficient packaging was highlighted. Also, the identity should challenge the existing visual language in the flour category. The result is simple and unique, with fresh colours on the labels as the only differentiator between the 6 variants. Premium flour ground with love.
Ã˜kologisk steinmalt mel = Organic stone-ground flour.
Vi lager ekte mel av gamle original kornsorter. Dette bevarer nÃ¦ringsstoffene og den gode smaken. = We produce real flour from ancient traditional grain types. This preserves the nutrients and the great taste.
- Creative Directors Morten Throndsen
- Art Directors –
- Designers Eia GrÃ¸dal
- Illustrators –
- Photographers –
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