The dutch furniture-maker Pastoe became 100 years. On the occasion of this anniversary, Pastoe ask Studio Laucke Siebein for a publication as well as the promotion for an exhibition at the ‘Kunsthal Rotterdam’. This series of posters is a playful comment and reflection of the minimalistic and modular cabinets, Pastoe is famous for since the 60’s. It’s series of cabinets called ‘Vision’ starts in the 80’s and is still available. This modular cabinet – in the publication described as ‘the zero degree of design’ – is clear-cut, sober cube. Referring to this well known furniture, Studio Laucke Siebein variegate this modular system to other meaningful objects like an ice-cream, tree and balloon. The series of posters is printed in the range from A2, A1, A0 and ‘Abri’-format and was visible on street, at all train stations in the Netherlands as well as at the exhibition itself.
- Agency Studio Laucke Siebein
- Client Pastoe
- Website –
- Category Promotion
- Subcategory 12.2 Poster Series
- Awards Silver
- Year 2013
- City Amsterdam and Berlin
- Country Netherlands
- Creative Directors Studio Laucke Siebein
- Art Directors Dirk Laucke, Johanna Siebein
- Designers Dirk Laucke, Johanna Siebein
- Illustrators Dirk Laucke, Johanna Siebein
- Photographers –
- Editors –
- Copywriters –
