Mind-physio is a series of brain puzzles for The Physiotherapy Centre in Athens. The Centre follows a holistic approach to well- being, so we suggested that, while chiropractors take care of your body, we give you something to take care of your mind, too. We called it: “Mind-physio. We take of your body, you take care of your mind” and designed a series of 9 different post cards available to patients in the waiting room. Each card features a puzzle to solve. In order to create solvable puzzles that also looked bold, we realized we couldn’t rely on existing puzzles, found in books. We decided to go one step back and invent working puzzles of our own, by understanding the logic behind them and then design the visual language to suit.
- Creative Directors Marios Linakis, Antonis Katsillis
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- Copywriters Marios Linakis, Antonis Katsillis