OD

Silver

The logo for the Polish brand OD conceived for a designer Krzysia Staniszewska is a simple, cohesive and raw graphic symbol which at the same time is a word – the name of the brand (meaning ”from”). Its form refers to the shape of a shoe seen from above. Fusion of two letters correspond with brands’ unisex policy. The OD cylinder then becomes an original shoe box and a pattern on the sole of the moccasins, which are the OD’s flagship product. Light and comfortable. Bare. Such are the OD’s designs and such its logo meant to be.