hexagon shape call-to-action triangle button small triangle smalll vertical triangle
Publication > 11.2 Single Book Cover

Rail Road

by This is Pacifica
Silver

Rail Road is a surf film about Nic von Rupp directed by Gustavo Imigrante. A movie with an authorial vision that runs away from the norm, with Nic testing some of the heaviest waves of the old continent.
The PRO surfer embarks on an adventure through Europe, going from country to country on night train rides, regional and intercity journeys, finding along the way stimulating landscapes and a lot of time to contemplate them. In the meantime, Nic surfs some challenging shallow slabs, along with Mick Fanning and some of the bravest Irish surfers.
Challenge:
The Rail Road Book is the documentary print record of the film. The challenge was to develop a physical piece that was an extension of the movie and that also resulted in a memorable piece as a book. 
Concept/Insight
:
On a trip, the most important is still the traveler, in this case, the journey of Nic and who accompanied him.
The cover reproduces the concept of the film, showing the relationship between Train, Sea, and Surf, with the train tracks (black elastics) and the typography that evokes the memory of railway identity and signage. (photograph cover by Al Mackinnon)
Each visited country has a host who writes a text about their journey experience and each chapter results from the desire to tell the trip in a free and contemplative way with travel notes that express loose moments that marked each passing.
Result
:
The Rail Road Book is a collection piece. With great attention to detail in the organization of content and care of the editorial design, counts with the participation of internationally renowned photographers such as Corey Wilson, JackJohns, Conor Flannegan, and Al Mackinnon among others. A total of 750 books were produced and part of them are already sold to international surf brands such as Hurley and Monster.

Agency
Credits
  • Creative Directors Filipe Mesquita, Pedro Serrão, Pedro Mesquita
  • Art Directors Filipe Mesquita, Pedro Serrão, Pedro Mesquita
  • Designers Filipe Mesquita, Pedro Serrão, Pedro Mesquita, Rita Robalinho
  • Illustrators
  • Photographers Nuno Moreira, Al Mackinnon, Conor Flanagan, Corey Wilson, Gary McCall, Gustavo Imigrante, Jack Johns, Nic Von Rupp, Petter Clyne
  • Editors Nick Von Rupp
  • Copywriters Konstantine Arnold, Al Mackinnon, Barry Mottershead, Dan Skajarowski, Freddie Meadows, Konstantin Arnold, Gustavo Imigrante, Mick Fanning, Nic Von Rupp, Seamus Mc Goldrick, Tom Doidge-Harrison, Tom Gillespie.
share this