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Branding > 10.1 Company Logo

Region of Reutte

by jaeger & jaeger
Silver

The nature park region Reutte lies at the foot of the high mountains, the so called „entry“ to Tyrol. Water plays a key role in this region: especially the last wild river of the alps – the Lech – dominates the picture of this original landscape. The new logotype thus represents the Lech which flows around stones and boulders. On the other side, the new logo relates to an interesting myth: the historic sign of Reutte allegedly refers to three fir trees which survived a forest clearance and which were used as a place for meetings and to dispense justice.

Agency
Credits
  • Creative Directors Regina Jäger
  • Art Directors Olaf Jäger
  • Designers Sibylle Krause
  • Illustrators
  • Photographers
  • Editors
  • Copywriters
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