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Promotion > 12.2 Poster Series

Summer Of Sounds

by Rosebud, Inc.
Silver

The ”MQ Summer of Sounds” dealt with the slogan ”the relationship of sound to space”. Numerous art and cultural institutions in the MQ took part and presented both in the courts and indoor a rich program from June to late September 2014.

Developed with the internationally renowned illustrator and artist Geoff McFetridge the motifs of the campaign for the ”MQ Summer of Sound” show situations that interpret the topic sometimes surreal, then ironic and poetic.

Strictly avoiding the stereotypical representations of Vienna as the “City of Music”, the high-quality program of the ”MQ Summer of Sound” is presented in a sophisticated and challenging way and explicitly distinguished from the previous formal language of the MQ.

Agency
Credits
  • Creative Directors Fritz Magistris
  • Art Directors Stefan Bauernberger, Cristina Bianchi
  • Designers Anna Paschetto
  • Illustrators Geoff McFetridge
  • Photographers
  • Editors
  • Copywriters
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