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Publication > 11.1 Book Layout

TEDxAmsterdam-Breakthrough

by SILO
Gold

TED is an annual event where some of the world’s leading thinkers and doers are invited to share what they are most passionate about.”TED” stands for Technology, Entertainment, Design, three broad subject areas that are, collectively, shaping our future.
In the spirit of ideas worth spreading, TED has created a program called TEDx. TEDx is a program of local, self-organized events that bring people together to share a TED-like experience.
The very first TEDx event in The Netherlands was held in Amsterdam on november 20th, 2009, location Royal Tropical Institute. From our appreciation of TED, Silo joined the TEDxAmsterdam team and designed the official website. In addition, Silo initiated the idea to publish a book for TEDxAmsterdam 2009 and carried out the design. The book is meant as a reference guide to the event, but also as inspiration and stimulation, in order to propagate and enhance the legacy of TED. This resulted in a collection of inspiring articles from the 2009 TEDx speakers, practical information on the event and interpretations of the theme breakthrough in small booklets interspersed between the pages.

Agency
Credits
  • Creative Directors SILO
  • Art Directors SILO
  • Designers SILO
  • Illustrators SILO /amongst others
  • Photographers Ivo van der Bent /Nadine Stijns
  • Editors
  • Copywriters
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