ED-Conference 2025 – Main Stage/Day 2

Keynote talks and panel discussions with Europe's creative thinkers

When
Saturday, June 7, 10:00 – 17:00

Ticket
€122,00
pre-registration required

10:00 Anna-Mari Tenhunen

Anna-Mari Tenhunen is an Art Director and Graphic Designer specializing in creating high-quality print publications. Studying meanings, associations and materiality guides her work and she often closely collaborates with authors and photographers during the design process. Her work has gained recognition in the European Design Awards, ADC Europe Awards and the Communication Arts Design Competition. She completed her studies at the Berlin University of the Arts in 2008 and after over a decade in the city she is now based in Helsinki, Finland, where she runs her own studio.

11:00 Morula Type (Valerio Monopoli)

It only takes one letter 
In this presentation, Valerio Monopoli will walk you through the various stages of his type design process, emphasizing the role of eccentricity in shaping distinctive and unconventional typefaces. From filling countless notebooks with iterations of a single letter—focusing on the highly adaptable yet unpredictable Latin “a”—to discovering unexpected relationships between seemingly unrelated characters, every step embraces deviation from the norm. We’ll explore how subtle departures from convention influence its context of reference and informs everything from naming a typeface’s styles and defining its unique functionalities to positioning it within the right foundry’s catalog. Throughout, he’ll share examples from his latest releases as well as several unpublished alphabets that challenge traditional structures. Finally, he’ll reverse this creative process to demonstrate how a fully developed typeface can be distilled into a single “graphic cell”—an icon that encapsulates the essence of an entire writing system, an act that creates a new epicentre of typographic classification.

12:00 Studio Gagarin (Lemke Meijer)

Designing from the middle of the Atlantic
Perched on a volcanic rock in the middle of the Atlantic, Experience Design Studio Gagarin has spent the last 30 years working on digital media – specialising in interactive exhibitions for the latter half of it. Despite (or perhaps because of?!) their geographic location, they’ve created internationally awarded experiences. Their interactive experiences stand out in the use of tangibility in their interactions and the meticulous treatment of content into visual storytelling. 

In this talk Lemke will share insights into working in a design studio at a place where the nearest neighbors are the arctic ocean’s creatures, she will share insights into Gagarin’s unique design approach on interactive storytelling and shine a light on what sets them apart from the mainland.

15:00 Nejc Prah

Nejc Prah is a Slovenian designer. He works with a wide range of clients, occasionally teaches at the Academy in Ljubljana and often gives workshops and lectures in various institutions around the world. He collaborates with Ansambel, a network of designers, illustrators, animators and photographers, which enables him to scale up the studio when needed. He worked as an art director at Bloomberg Businessweek in New York before starting his own studio in Ljubljana in 2019. He earned an MFA from Yale School of Art in 2015 and is a member of AGI.

16:00 CLEVER°FRANKE (Aurelija Mockevičiūtė)

As a Senior Visual Designer at CLEVER°FRANKE, a leading data design and technology consultancy, Aurelija specializes in transforming complex data into engaging, intuitive, and visual narratives. At C°F, she collaborates with clients such as Google, Warner Music Group, and UNICEF to create data-driven experiences that bring clarity to complexity and truly move people. Originally from Lithuania, Aurelija worked at Build in Amsterdam and Bravoure before finding my creative home in Utrecht with CLEVER°FRANKE and discovering her love for data design. Here, she collaborates with brilliant colleagues—designers, developers, project managers, and data analysts—to weave data into narratives that surprise and delight. She is passionate about simplifying the complex and sparking curiosity through design. For her, designing with and for data is like solving a puzzle: she loves the exciting process of uncovering insights and transforming them into visuals that spark curiosity. 

CLEVERºFRANKE is a world-leading data design and technology consultancy. With our highly collaborative data design thinking workflow, we partner with clients like Google, Warner Music Group, and UNICEF to create disruptive products and unique solutions. We enable end-users to use data-driven experiences daily to have an impact and drive change.