Moving Brands

Speaker: James Bull

Time & date: Saturday May 29th, 16:00-17:00

Location: London, UK


Website: www.movingbrands.com

At a time of rapid evolution across business, culture and technology, we believe a brand should be as dynamic and inspiring as the company, service or product it represents. Our aim is to redefine what branding can achieve by setting new standards of creativity for a moving world. We work constantly to develop more powerful, dynamic and responsive ways for brands to connect with people, and people to connect with brands. Our unique approach sets us apart, and is helping to differentiate some of the best companies in the world.

James Bull co-founded Moving Brands in 1998 straight out of Central Saint Martins. He is currently the Executive Creative Director for Moving Brands’ London and Tokyo studios.

James believes that best results are achieved through co-creation with clients and that there is always a better way of doing things. James designed the concept and campaign for Keane’s award winning ‘Hopes and Fears’ album and created the identity for newly formed Nokia Siemens Networks, rolling it out globally. More recently, James lead the pitch for A Brand for London which used social media tools to involve the public in the design process.

Gert Dumbar

Speaker: Gert Dumbar

Time & date: Saturday May 29th, 15:00-16:00


Location: The Netherlands

Born in 1940, he studied painting and graphic design at the Royal Academy of Fine Arts in The Hague, and in the post graduate graphic design program at the Royal College of Art in London.

In 1977 Gert Dumbar established Studio Dumbar. With his team at Studio Dumbar he completed numerous extensive corporate identity programs for many major national and international clients including: the Dutch Postal and Telecom Services (PTT), the ANWB (Dutch Automobile Association), the Dutch Railways, the Dutch Police, the Danish Post (together with Kontrapunkt a/s, Danmark) and the Czech Telecom. Since 1980 he has periodically taught and lectured at various universities around the globe (among them the Royal College of Art in London, the university at Bandung, Indonesia and the Hochschule der Bildenden Kunste Saar in Saarbrucken, Germany).

He has been the chairman of the Dutch association of Graphic Designers (BNO), the president of British Designers and Art Directors Association and was a member of the Designboard of the British Rail Company until 1994. In 1994 the Asociacion de Disenadores Graficos de Buenos Aires (ADG) appointed Gert Dumbar to be a Honorary Member and in 1995 the English Southampton Institute honoured Gert Dumbar with the title of Honorary Doctor in Design.

Gert Dumbar is a member of the Alliance Graphique Internationale (AGI).

Bleed

Speaker: Svein Haakon Lia
Creative Director and Founding Partner

Time & date: Saturday May 29th, 13:30-14:30


Location: Oslo, Norway

Website: www.bleed.no

Bleed is a multi-disciplinary design consultancy based in Oslo Norway, established June 2000. Working to challenge today’s conventions around art, visual language, media and identity. Bleed’s work spans brand identity and development, art direction, packaging, printed matter, interactive design, art projects and exhibitions.

Both our client list and creative output has become diverse and interesting, and made us one of the most awarded agencies in Norway, with international and national acclaim. We believe in the power of visual language. our work deals with long term brand-strategies as well as keeping it fresh by constantly challenging the boundaries of design and media.

Bleed for the revolution™

Raffinerie

Speakers: Nenad Kovacic and Christian Haas

Time & date: Saturday May 29th, 11:30-12:30


Location: Zürich, Switzerland

Website: www.raffinerie.com

Raffinerie AG für Gestaltung was founded in march 2000. It is being directed by Reto Ehrbar and Nenad Kovacic (both founders and partners) and Christian Haas. We started small with 3 people, and we grew constantly every year. At the moment there are 14 people working here, all graphic designers or illustrators.

In the beginning there were small projects, such as party flyers and snowboard design for friends. Then we specialized in editorial design, art books, corporate design and illustration. Today our long-term costumers include: SWISS International Airlines (Onboard magazine), Schauspielhaus Zürich (Whole communication for 2006–2009), Daros Exhibitions, Burgtheater Wien, City of Zürich, Pro Helvetia Council for Arts and many more.

What makes us special is that our portfolio includes work for small, low cost projects as well as for complex projects for big companies, which other small agencies couldn’t handle. Our strong point is the combination of different strenghts for every each project. There is no such style as «the Raffinerie style». We try to come up with an new solution for every new client. We try.

Zup Associati

Speaker: Karen Balest

Time & date: Saturday May 29th, 10:30-11:30


Location: Perugia, Italy

Website: www.zup.it

zup associati is a communications lab that helps clients to redesign their “corporate identity”, revolutionizing their image in the marketplace. In order to affront this rather daunting task we have designed a work method that tackles problems from a global point of view, because we are convinced that just dealing with graphic/industrial/architectural design is no longer enough. In today’s world we must communicate via language, volumes, form and images. We design a 360° project for our clients that speaks of product and space, and that corresponds to functional needs that can be applied to any situation.

Many of our projects are the result of the close collaboration of small work teams, both inside and outside the company, whose art direction is headed by Marco Fagioli, Andrea Medri and Lucia Roscini. When we are asked what we actually do, our answer invariably includes a discourse about the fine blending of ideas and ‘flavours’. We are convinced that there is not much difference between a delicious plate of spaghetti with meat sauce and a design project: just adding the ingredients in the right order it is not enough. You need a fine chef. Try to define what a “fine chef” is and you will find yourself describing a true designer.

Fantasy Interactive

Speaker: Producer Tom Knowles and designer Kristoffer Brady

Time & date: Friday May 28th, 10:30-11:30


Location: Stockholm, Sweden

Website: www.f-i.com

Fi is a full service interactive firm and digital production studio with 11 years experience, 50 employees, 2 offices, 52 Industry Awards, 1 sister company, 90% Direct-to-Client relationships and 10% Agency Partnerships. We believe in quality over quantity.

Dietwee

Speaker: Tirso Francés

Time & date: Friday May 28th, 15:00-16:00


Location: Utrecht, The Netherlands

Website: www.dietwee.nl

Tirso Francés is co-founder and co-creative director of Dietwee.

Dietwee (Dutch for Thosetwo and pronounced Deetway) is the largest small design agency or the smallest large design agency in the Netherlands, it’s hard to tell. They like it that way, as they aim to work always for very large and very small clients all at the same time, be it commercial, cultural or non profit. However, they aim to be amongst the best in their field. The studio was founded by “thosetwo” in 1988 while they were in their second year of art college in Utrecht, and they still remain the owners and creative directors of the company, which now counts around thirty people.

Originally known for party flyers and award winning annual reports, Dietwee has developed into a multi-disciplinary design and communications agency producing corporate identities, websites and communication campaigns for large international banks as well as for theatre festivals or NGO’s.

The work of Dietwee is accessible, clear and powerful. Unadorned, but with an eye for detail. Dietwee helps companies and organizations to get noticed by the people that matter to them. They do this by first looking for the unique story behind the brand, together with their clients. Then they start to design and write. Dietwee like to make clear choices and aim to be consistent in message and form, but always with the element of surprise in mind. As designers they feel responsible for the quality of the visual stimuli which they produce, and they try to help their customers in creating real and sustainable communication.

Dietwee believes in communication that is appealing. That excites a warm smile or that evokes real emotion or a deeper thought. The main goal of Dietwee is to reach the customers of their clients. In their heads. And in their hearts.

At the European Design Conference, Tirso Francés will show and talk about the remarkable series of 9 annual reports the company made for private bank Insinger de Beaufort. Each report has won several national and/or international awards, the latest two have each won the European Design Awards in the last two years. As Francés says about the reports; “If you own one, you are unlikely ever to throw it away.”

MnP

Speaker: Vassilis Marmatakis

Time & date: Friday May 28th, 13:30-14:30

Location: Athens, Greece

Website: www.mnpdesign.gr

Vassilis Marmatakis was born in Athens. He has studied Art & Design in Camberwell College of Arts and in the Royal College of Arts. After returning to Athens, he worked at Upset Advertising Company as an art director.

Katerina Papanagiotou was born in Lamia, Greece. She has studied design the National Graphic Design School in Athens. She has worked in advertising in Athens, obtaining many distinctions at the annual Ermis Awards.

In 2002 they decided to set up the mnp design studio. Along with Ifigenia Vasiliou and Stefanos Andreadis they have worked on various projects that have been applied to various fields of design communication, they have won numerous awards and they have been published in magazines and editions internationally. They all live and work in Athens.

Reza Abedini

Speaker: Reza Abedini

Time & date: Friday May 28th, 11:30-12:30

Location: The Netherlands/Iran

Website: www.rezaabedini.com

Background

Wikipedia

Bauer – concept & design

Speaker: Erwin K. Bauer
bauer – konzept & gestaltung, Vienna

Time & date: Friday May 28th, 16:00-17:00


Location: Vienna, Austria

Website: www.erwinbauer.com

bauer – konzept & gestaltung is one of the leading design studios for visual communication in Austria. Their approach to comprehensive visual identities isn’t merely limited to classical print or digital media; spatial design also plays an important role. The interdisciplinary team consists of different visual designers, an industrial designer and an architect working in different fields from branding to packaging, signage or exhibition design. Erwin K. Bauer has also focused extensively on teaching and design research for many years and published several books on design. He and his team are constantly working on self-initiated design-projects within the international design-community.

Exhibition: Every Thing Design

The collection of the Museum für Gestaltung Zürich

How is a design object perceived? How does this perception change over time? Why does a museum put it in its collection, and how are meaning and value established? Is everything design today? The museum poses these questions in the presentation of its collections, which have never been previously exhibited to this extent. The overriding theme is the observation of processes of social and cultural change. Such a view reveals signs of quality and developments in the production and reception of design objects that recur over decades. The exhibition, in a mise-en-scène by the renowned Swiss design studio Atelier Oï, and the catalog, designed by the well-known Dutch book designer Irma Boom, make it possible to experience the diverse connections among the museum’s internationally significant Poster, Design, Applied Art and Graphics Collection

Link to description at museum website.

Guided tour (in German) on Wednesday May 13th 18:30 by Barbara Junod, curator Graphics Collection, Museum für Gestaltung Zürich.

Opening hours

3 April to 19 July 2009

Monday: closed

Tuesday-Thursday: 10:00-20:00

Friday-Sunday: 10:00-17:00

Location

Halle

Museum für Gestaltung Zürich

Ausstellungsstrasse 60

8005 Zurich

Tram stop “Museum für Gestaltung”, tram 4 and 13 or

5 minutes walk from Zurich Main Station

Exit Sihlquai, direction Limmatplatz

Exhibition: Good Design, Good Business

Swiss Graphic Design and Advertising by Geigy, 1940-1970

The J. R. Geigy A.G. chemical concern was the starting point for a great moment in the history of Swiss graphic art and advertising. “Research for tomorrow” – the former Basle-based company also lived up to this forward-looking slogan in its communication: its design was intended to increase sales of products “made in Switzerland”. Symbolic imagery and striking typography had their places in the varied formal vocabulary just as much as learning from non-representational art. Those who worked at Geigy under the direction of Max Schmid included Roland Aeschlimann, Steff Geissbuhler, Karl Gerstner, and Nelly Rudin. Selected commissions also went to freelance designers such as George Giusti, Gottfried Honegger, Herbert Leupin, and Niklaus Stoecklin. The studios of the subsidiaries in the USA and Great Britain also significantly contributed to the international spread of Swiss graphic design. This exhibition is the first comprehensive show of this important Swiss contribution to the history of design.

Link to description at museum website.

Guided tours (in German) 18:30 May 12th and 19th.

Opening hours

4 February to 24 May 2009

Monday: closed

Tuesday-Thursday: 10:00-20:00

Friday-Sunday: 10:00-17:00

Location

Galerie

Museum für Gestaltung Zürich

Ausstellungsstrasse 60

8005 Zurich

Tram stop “Museum für Gestaltung”, tram 4 and 13 or

5 minutes walk from Zurich Main Station

Exit Sihlquai, direction Limmatplatz

Exhibition: Irma Boom book design

The Dutch graphic designer Irma Boom is one of the most well-known contemporary book designers. With the use of unfamiliar formats, materials, colors, structures, and typography she makes the book into a visual and haptic experience. Irma Boom studied at the AKI Art Academy in Enschede, and in 1991 she established her own office in Amsterdam. Among her most important clients are the Rijksmuseum Amsterdam, the Prince Claus Fund, OMA / Rem Koolhaas, the United Nations, Vitra International and Zumtobel. She has been a guest critic at Yale University since 1992 and lectures all over the world. Her books have been shown at numerous international exhibitions and are also represented in the collections of the Museum of Modern Art in New York. Among other awards, in 2001 she received the Gutenberg Prize for her complete work. The museum is showing a selection of her works in the context of her designing the book “Every Thing Design” about the collections of the Museum für Gestaltung Zürich.

Organizer: Museum of Design Zürich

Link to description at the museum website.

Admission: free

Opening hours

3 April to 19 July 2009

Tuesday-Friday: 13:00-17:00

Sunday: 13:00-17:00

Don’t miss the lecture by Irma Book on Wednesday May 13, 19:30 in the other building.

Location

Plakatraum

Museum für Gestaltung Zürich

Plakatsammlung

Limmatstrasse 55

CH-8005 Zurich

Tram stop “Museum für Gestaltung”, tram 4 and 13 or

5 minutes walk from Zurich Main Station

Exit Sihlquai, direction Limmatplatz

Irma Boom lecture

The Lecture is called “Materialize It!”

The Dutch graphic designer Irma Boom is one of the most well-known contemporary book designers. With the use of unfamiliar formats, materials, colors, structures, and typography she makes the book into a visual and haptic experience. Irma Boom studied at the AKI Art Academy in Enschede, and in 1991 she established her own office in Amsterdam. Among her most important clients are the Rijksmuseum Amsterdam, the Prince Claus Fund, OMA / Rem Koolhaas, the United Nations, Vitra International and Zumtobel. She has been a guest critic at Yale University since 1992 and lectures all over the world. Her books have been shown at numerous international exhibitions and are also represented in the collections of the Museum of Modern Art in New York. Among other awards, in 2001 she received the Gutenberg Prize for her complete work. The museum is showing a selection of her works in the context of her designing the book “Every Thing Design” about the collections of the Museum für Gestaltung Zürich.

Place & organizer: Museum of Design Zürich

Link to a description at the museum website.

Time

Wednesday, 13 May 2009, 19:30

Location

Lecture Hall

Museum für Gestaltung Zürich

Ausstellungsstrasse 60

CH-8005 Zurich

Tram stop “Museum für Gestaltung”, tram 4 and 13 or

5 minutes walk from Zurich Main Station

Exit Sihlquai, direction Limmatplatz

The lecture is in the main museum building while the exhibition for Irma Boom is in a seperate buildning called Plakatraum (about 100 meters from the main building).

5 agencies

Two walks on Friday and two on Saturday will visit different agencies in central Zürich’:

The ticket is 8 euro per person and includes tram tickets. There are only 12-15 tickets per Design Walk and those can be bought in our web shop.

Design Walk Friday A

  • 17:15 Meet our guide in the stairs at Arena
  • Walk a few hundred meters from Arena to Lessingstrasse 11 and visit the office of Prill & Vieceli.
  • Take the tram to Ankerstrasse 112 in the western part of Zürich inner city and visit the office of Buero4.
  • Walk about 500 meters to Zentralstrasse 74a and visit the office of Hofgrafen.
  • 20:00 Walk another 500 meters to Anwandstrasse 62 and meet with the other Design Walk for a joint visit to the office of Raffinerie.
  • 20:30 The Design Walk ends at the tram station Holstrasse outside Raffinierie and from here it is easy to get to the city center or back to Arena. Our guide will assist you.

Design Walk Friday B

  • 17:45 Meet our guide in the stairs at Arena
  • Walk a few hundred meters from Arena to Lessingstrasse 11 and visit the office of Prill & Vieceli.
  • Take the tram to Hardstrasse 69 in the western part of Zürich inner city and visit the office of Klauser Design .
  • 20:00 Walk 500 meters to Anwandstrasse 62 and meet with the other Design Walk for a joint visit to the office of Raffinerie.
  • 20:30 The Design Walk ends at the tram station Holstrasse outside Raffinierie and from here it is easy to get to the city center or back to Arena. Our guide will assist you.

Design Walk Saturday A

  • 17:30 Meet our guide in the stairs at Arena.
  • Take the tram (together with the other Design Walk) to Ankerstrasse 112 in the western part of Zürich inner city and visit the office of Raffinerie.
  • Walk about 500 meters to Hardstrasse 69 and visit the office of Klauser Design.
  • Walk another 500 meters to Ankerstrasse 112 and visit the office of Buero4.
  • 19:45 The Design Walk ends at the tram station Helvetia Platz outside Buero4 and from here it is easy to get to the city center or back to Arena. Our guide will assist you.

Design Walk Saturday B

  • 17:30 Meet our guide in the stairs at Arena.
  • Take the tram (together with the other Design Walk) to Ankerstrasse 112 in the western part of Zürich inner city and visit the office of Raffinerie.
  • Walk about 500 meters to Ankerstrasse 112 and visit the office of Buero4.
  • Walk another 500 meters to Ankerstrasse 112 and visit the office of Klauser Design.
  • 19:45 The Design Walk ends at a tram station near Klauser Design and from here it is easy to get to the city center or back to Arena. Our guide will assist you.

Google

This design walk starts outside Arena, Sihlcity Friday May 15th 17:40 and goes directly to the Google headquarters in Zürich. The distance is 10 minutes by foot and the group is limited to 30 participants.

When you arrive you will be welcomed by Mr. Steve Rogers, Director of User Experience EMEA, who will also talk about Google UI Design Language and Principles. You will then by guided around the building, meet a representative from their architecture company and hear about the building’s interior design. This walk is of extra interest for designers with focus on User Experience and User Interfaces.

The Google Zürich office is a bit special and to give you an idea of what to expect we recommend these videos:

Sign-up for this design walk via our web shop. There is no fee from Google but we charge a 5 euro per person, incl. VAT, for administration.

Party at Papiersaal

Directly after the ED-Awards ceremony at Arena (sometime between 22 and 23), all participants of the ceremony as well as the conference participants are welcome to join the party next doors at Papiersaal.

DJ’ette Diva D will do her very best to keep you going until 4 AM when the party ends.

Entrance to the party, as well as a complimentary glass of sparkling wine is included in the ticket for the ED-Conference and the ED-Awards Ceremony.

Details for winners

This page is to give the winners of the ED-Awards 2009 some more details about the show.

When to arrive

The reception opens 19:00 and the show starts 20:00. It is not a good idea to arrive 20:10 and expect a mingle before the show starts, not to arrive 19:55 without tickets and expect the reception to find your booked tickets in 2 minutes. The party will be after the show.

Dress code

Smart casual

Seating

This year the awards ceremony will take place in a cinema theater with lots of leg room where it is quite easy to get up on stage (without asking all others on your row to stand up). It is therefor not necessary to have numbered seats. You may sit wherever you like.

When will you get up

The show will follow the same order as the categories are listed on this page, starting with Brand logo and finishing with Miscellaneous printed. Category “08. Brochure & Product Catalogue” has been split in two “Brochure” and “Product Catalogue”. At the end of the ceremony, the Jury Prize and the Hall of Fame winners are going to be announced. At the start of each new category our hostess will call your company names and we will show a list of the winning companies on the screen in alphabetical order. Please get up on stage and wait until it’s your turn to receive your prize.

What will happen on stage

When all winners of a category have reached the stage, the person who hands out the prizes will start with the silvers and ask one company at the time to step forward to receive their prize. As you are asked to step forward to receive your diploma (and for gold winners a trophy as well), a 15 second slide show with pictures from your winning design is being projected. This is followed by a card with all the credits you have provided. Please stay on the stage until all winners in your category have received their prizes. After the group photo is taken, you will be able to walk back to your seat.

How many can get up on stage

There is no limit. If you bring the whole team of 30 people who worked on the project, all 30 are most welcome up on stage.

Trophy & diplomas

All gold winners will receive one trophy and a diploma in two copies. All silver winners will receive a diploma in two copies. The idea is of course so that you may give one diploma to your client. If there is any typo in your diploma, just tell us and we will correct it and send you new ones. The trophy and the two copies of the diploma are free of charge.

Catalogue

As soon as you register you will receive a voucher, which you can exchange at the reception, directly after the Award ceremony for a complementary catalogue.

Food & drinks

Since the show starts at 20:00 and is followed by the winners party, you are strongly advised to have dinner before you arrive at the venue.

Pauses

Efforts are going to be made to keep the ceremony at a two hour duration. During this time there are not going to be any breaks.

What if I can’t make it?

Then you have a few options:

A. If you know someone who will be at the ceremony you simply ask that person to receive the trophy/diploma on stage in your name and bring it to you when they go home. This is also possible for the free catalogue.

B. Please let us know if you can’t make it to the ceremony. Your diploma/trophy will be sent to you via post. It would also be a good idea if you could send a short video accepting the award, to somehow “fill the gap” of your absence. Such a video should be sent to us latest May 12th via FTP or mail (resolution 1024 x 768 pixels, max 20 seconds, in any format that can be used in a KeyNote presentation).

Free ceremony tickets

The rule is 1 free ceremony ticket (including the party) per winning company, not per award or per person in the team.

Bronze winner

The reason why bronze winners will receive their diplomas in the reception or via post (and not on stage) is because the show would otherwise last more than 4 hours.

ED-Awards Ceremony

The ED-Awards Ceremony is honoring the gold and silver winners in 31 different categories of communication design. The best designers in Europe get on stage in order to receive their prizes.

The evening is lead by Agneta Wallin, a Swedish stand-up comedian who charmed the audience last year in Stockholm and agreed to come back.

Time: 20:00-23:00, Sunday May 17

The reception opens 19:00 and in case you need to pick up tickets in the reception please be there before 19:40.

The show starts 20:00 and is estimated to last 2-3 hours.

It will be at the same venue as the ED-Conference, the Arena Filmcity at Sihlcity.

The ticket price is 50 euro (student discount available) and can be bought via our web shop.

This ticket is also valid for the winenrs party right after the ceremony.

European Design Festival 2009 time plan

During the European Design Festival, a number of parallel design related events are scheduled to take place in Zürich.

They include exhibitions, a 3-day conference, the ED-Awards ceremony, design walks, etc. These parallel events are organized by different organizations but coordinated in such a way that enables guests from all over Europe to get a glimpse of the best that Swiss graphic design has to offer during their visit to Zürich.

Wednesday May 13th

  • 19:30 Lecture by Irma Boom at Museum of Design Zürich
  • 13:00-17:00 Exhibition “Irma Boom – Book Design” at Museum of Design Zürich
  • 10:00-20:00 Exhibition “Good Design, Good Business” at Museum of Design Zürich
  • 10:00-20:00 Exhibition “Every Thing Design” at Museum of Design Zürich

Thursday May 14th

  • 13:00-17:00 Exhibition “Irma Boom – Book Design” at Museum of Design Zürich
  • 10:00-20:00 Exhibition “Good Design, Good Business” at Museum of Design Zürich
  • 10:00-20:00 Exhibition “Every Thing Design” at Museum of Design Zürich

Friday May 15th

  • 09:00-17:00 ED-Conference day 1 at Arena, Sihlcity
    Designiq (Czech Republic)
    Beetroot (Greece)
    Designbolaget (Denmark)
    Lysergid (France)
    Group94 (Belgium)
  • 17:40-19:40 Design Walk Google
  • 13:00-17:00 Exhibition “Irma Boom – Book Design” at Museum of Design Zürich
  • 10:00-17:00 Exhibition “Good Design, Good Business” at Museum of Design Zürich
  • 10:00-17:00 Exhibition “Every Thing Design” at Museum of Design Zürich

Saturday May 16th

  • 10:00-17:00 ED-Conference day 2 at Arena, Sihlcity
    Magma (Germany)
    BVD (Sweden)
    Ginette Caron (Italy)
    LOOVVOOL (Estonia)
    Niklaus Troxler (Switzerland)
  • 17:30-19:30 Design Walk A
  • 17:30-19:30 Design Walk B
  • 10:00-17:00 Exhibition “Good Design, Good Business” at Museum of Design Zürich
  • 10:00-17:00 Exhibition “Every Thing Design” at Museum of Design Zürich

Sunday May 17th

  • 10:00-17:00 ED-Conference day 3 at Arena, Sihlcity
    Scandinavian Design Group (Norway)
    Koeweiden Postma (Netherlands)
    Alex Trochut (Spain)
    Synopsis (Romania)
    The Designers Republic (UK)
  • 20:00-22:30 ED-Awards Ceremony
  • 22:30-04:00 Party
  • 13:00-17:00 Exhibition “Irma Boom – Book Design” at Museum of Design Zürich
  • 10:00-17:00 Exhibition “Good Design, Good Business” at Museum of Design Zürich
  • 10:00-17:00 Exhibition “Every Thing Design” at Museum of Design Zürich