Tag: 2007 Athens

Speaker: David Ellis

Location: UK

Website: www.whynotassociates.com

Case: A Flock of Words

A 300 metre typographic walkway.

Part of the regeneration of a northern English coastal town.

Client: Morecambe City Council

Background

For nearly two decades, Why Not Associates has been creating innovative work for clients large and small. Our team works in many different media on many types of projects, including corporate identity, digital design, motion graphics and television commercial direction, editorial design, environmental design, publishing, and public art.

Speaker: Stas Zhitsky (or better: Jitzky), Co-owner

Location: Moscow, Russia

Website: www.openconcepts.info

Case: RICH juice

Design that works.

Range of packages.

Short story of creating the brand.

Client: Multon company (Russia).

Background

OPEN! Design&Concepts is a small but pretentious company. They enjoy working in any creative space which includes packaging design, architecture, corporate identity, watch making, interiors and jewellery.

With focus on fun and function, this duet of two main definitions makes the world of real design go around, go ahead and go in the right direction to better and more joyful life!

Speaker: Halvor Bodin

Location: Oslo, Norway

Website: www.superlow.com

Case

Black Low – The Punk Movement Was Just Hippies With Short Hair. A banned art exhibition and other transgressions in art spaces.

Presentation of collaboration on various projects with artist Bjarne Melgaard 2002–2007. One of the most recent projects to be presented will be an Extreme Metal kash® Visa credit card.

Client: Contemporary artist Bjarne Melgaard

Background

Halvor Bodin is a Norwegian independent graphic designer and visual artist. He runs the practice Superlow, in the studio Oslo Collective. Bodin is known for working with everything from Black Metal bands such as Satyricon/Darkthrone via corporate identities to church altar pieces, without any irony or disrespect. He writes regularily for the Norwegian design magazine Snitt.

He is one of the most highly awarded graphic designers in Norway the last decade. The artist book Hallo Maybe was awarded Book of the Year 2006 by the Norwegian National Library/Grafill.

International work includes opening titles for the feature film Prozac Nation, idents for ChannelOne News, credit cards for IKANO Group (IKEAs sister company), artworks for the Swiss security systems manifacturer Kaba Ltd, fonts for FUSE 17 (under the project name Function), artist book for Nick Relph and Oliver Payne, selected designer for W139 Gallery in Amsterdam 2005, the award-winning Norwegian Adbusters Magazine, album covers for Anja Garbarek (with Alexei Tylevich), Earth/Kurt Cobain, Apoptygma Berzerk and Turbonegro.

Speaker: Yiannis Haralambopoulos

Co-founder

Location: Thessaloniki, Greece

Website: www.beetroot.gr

Case: The visual identity of an architectural exhibition

An analysis of the process followed to reach the final outcome. Issues concerning the brief, the big scale and the third dimension, the different media, the budget, the collaboration with architects, the co-ordination and management among different countries, feedback and experience. Print, video, motion graphics and web put together to bring out the character and the feeling of each event

Client: Cyprus Architects Association | Thessaloniki Architects Association

Background

Beetroot was founded in 2000, in Thessaloniki, Greece by Liakos Vagelis, Nikou Alexis, and Haralambopoulos Yiannis. Today Beetroot counts 9 employees and is involved with projects of corporate and brand and identity, ad campaigns (print+TV promoting a design based approach), new media, motion graphics, filming and video. Among its awards is the Grand EBGE 2006 in Greece, and a silver finalist in EPICA European creative awards 2004

Speaker: Manuel Krebs

Location: Zurich, Switzerland

Website: www.norm.to

Case: Money Making

In March 2005 the Swiss National Bank (SNB) launched a competition for the design of the new Swiss money. SNB invited 12 design studios (incl. Norm) to compete during six months until October 2005. Norm won the first prize.

In the next phase SNB invited the top three studios for a second competition. This included further development of the whole series of banknotes (10–1000) and printing of one of the notes (50). The second competition lasted from January 2006 until January 2007.

The presentation will be about those 2 years of the project.

Background

Co-founded by Dimitri Bruni and Manuel Krebs, NORM is a Zurich-based graphics team which has defined and now executes an iconoclastic, but intellectually rigorous approach to typography and imagery both for experimental work and commercial projects such as the typography for Cologne Airport.

Speaker: Björn Kusoffsky

Creative Director/Founder

Location: Stockholm, Sweden

Website: www.stockholmdesignlab.se

Case: SAS
Comprehensive identity project. From Aircraft livery to lounges, uniforms and wet wipes.

Client: SAS-Scandinavian Airlines

Background

Stockholm Design Lab has been working on the entire corporate identities of companies and institutions for ten years. Airlines, department stores, museums… Like us, our clients have tended to regard identity as a total experience rather than a matter of positioning the logo on the surface. However, this big-picture view has not stopped us from working on the expression of isolated instances such as torch batteries, wet-wipes and TV title sequences.

We don’t differentiate between design, architecture, interiors, product development, advertisements, film and other forms of communication. The perception of a brand is dependent on its slightest components.

Speaker: Mr. Darek Komorek

Location: Poland

Case: From deconstruction to reconstruction.

Letters in my graphic design. Works designed, redesigned and undesigned by Darek Komorek.

Client: Different clients; mostly cultural institutions

Speaker: Helena Ichbiah

Location: France

Website: www.ichetkar.com

Case: Condesa df

Condesa df is a hotel located in central Mexico city. It is an example of a successful collaboration between an architect-designer, India Mahdavi, and a graphic design team, Ich&Kar. Ich&Kar completely “dived” into this project creating the entire range of tools of communication: from letterings of doors and match boxes, up to the internet site.

Client: Condesa df

Background

Ich&Kar (or Ichetkar) like to define themselves as image designers. The range of their activities is quite exceptional, from film-making to photography and graphic composition.

They complete with one another in terms of imagination and graphic ideas. If asked to describe the unifying thread in their work for fashion, advertising and music sectors, one might say they create “new worlds”.

Speaker: Michel de Boer

Creative Director

Location: Rotterdam, The Netherlands

Website: www.studiodumbar.nl

Case: Maintaining brand leadership in a dynamic market; the design case of KPN

Client: KPN, multi channel company (telecoms, internet, television)

Background

Studio Dumbar is an established design agency with over twenty years of experience in corporate and brand identity. Studio Dumbar has worked for many clients around the world on projects that require international implementation.

Studio Dumbar’s port folio includes prestigious projects such as for Aegon, Shell, TNT Post Group, Czech Telecom, Nike, Dresdner Bank, Danish Post, Allianz, AT&T – Unisource, Apple Computer, Crédit Lyonnais, European Central Bank and Randstad International.

Established by Gert Dumbar in 1977, the agency, which is now headed by Creative Director Michel de Boer and Strategy Director Tom Dorrestein, currently employs a team of thirty staff.

Within Studio Dumbar Michel de Boer is fully responsible for the creative output. He has more than twenty-five years of experience in corporate identity, brand identity and design.

Speaker: Cristiano Bottino

Partner

Location: Milan, Italy

Website: www.studiofmmilano.it

Case: The shape of the significance

Client: MI – Permanent Exposition of the “made in italy” and Italian Design

Background

Founded in 1996 by Barbara Forni and Sergio Menichelli and joined by Cristiano Bottino in 1999, specializes in graphic design, specifically art direction, corporate identity, book, exhibit/installation design and web design.

Based in Milan, it counts on a team of young and experienced graphic designers and external collaborators such as photographers, copywriters, adv agencies and technical supports for special multimedia projects involving databases and programming.

Studio FM Milano is very much involved in teaching activities in different schools in Milan (such as Politecnico di Milano, Master alla Scuola Politecnica di Design di Milano, Naba Art and Design Academy).

Speaker: Heinrich Paravicini

Co-founder

Location: Hamburg, Germany

Website: www.mutabor.de

Case: A retail design project for the 21st. Century

1. Mutabor design, Hamburg – about brand image and brand experience design. A quick introduction of our company.
2. New strategies for Adidas retail – bringing innovation to the consumer. The brief from Adidas and the partners involved in the project.
3. The mi innovation center – in 3 stages top market launch
   – from concept drafts to prototypes and the final shop
   – the specific features and design solutions, films and interfaces.
   – Prospects for the future, what will happen next
4. Summary – short movie

Client: Adidas

Background

Mutabor was founded on 1998 in Hamburg by Heinrich Paravicini and Johannes Plass. Today they have 30 employees and have won numerous awards.

Speaker: Enric Jardí

Location: Barcelona, Spain

Website: www.enricjardi.com

Case: Re-designing The Chicago Reader and The Boston Phoenix.

The lecture will be about two projects done in the studio of this Barcelona based graphic design company.

Enric Jardí will talk about the redesign of two weeklies, The Chicago Reader and The Boston Phoenix., during 2004-2005. Both cases were done from Barcelona and they only visited their clients for the final part of the projects. Mr. Jardí will talk about their experiences from working with American clients who had to trust European designers.

The cases have not been selected because they are beautiful or “cute” design projects. They will be presented because they are real works where they had to deal with ugly advertising, real production problems etc.

Clients: Chicago Reader, Inc. and Phoenix Media/Communications Group

Background

Enric Jardí was born in Barcelona in 1964. He studied graphic design at the Elisava and since 1988 has taught in that school. Since 1983 he has worked in different studios, and in 1992 started the Propaganda studio. Then in 1998 he started up on his own.

In 1991 he founded the typographic group Type-Ø-Tones, with other designers, which develops fonts distributed by FontShop (Berlin). He is the director of the Typography Postgraduate Diploma at the Eina school of art and design, in collaboration with the Autonomous University of Barcelona, and he also teaches on the Master’s course for “Direcció d’Art en Publicitat” at the Ramon Llull University.

In collaboration with Marcus Villaça, he has developed editorial projects such as the redesigning of the Chicago Reader and the Boston Phoenix. Since September 2005 he has been the president of the Art Directors & Graphic designers Association ADG-FAD.

Speaker: Rasmus Drucker Ibfelt, co-founder & partner

Location: Copenhagen, Denmark

Website: www.e-types.com

Case: Speak up! – moving the fashion of culture and proving the culture of fashion.

e-Types has been working for Mads Norgaard Copenhagen, an international fashion brand, creating a new brand strategy and visual identity. The main task was moving the Mads Nørgaard beyond fashion and towards culture – creating a strong and unique brand steeped in Nørgaards cultural heritage. In a similar vein, The Royal Theatre chose e-types to help them create a new corporate identity, creating a brand which could attract a new and younger audience while keeping its core audience and heritage intact.

The two cases are presented to show how e-Types, by using elements from the world of culture, are trying to create more meaningful brands. Firstly, a fashion brand which positions itself differently from its main competitors through a genuine link to its customers cultural context. Secondly, a cultural approach that has helped to create relevant and modern universe for the Royal Theatre, updating its relevancy to attract a new target group while linking between the past and the present.

Client: The Royal Danish Theatre and Mads Norgaard Copenhagen

Background

e-Types is a strategic design agency. Their core competency is to unearth the main values and the key idea in a brand or company and to express it visually.

e-Types has worked with graphic design, brand strategy and image campaigns for Georg Jensen, Jordan Dental, The Danish Police, Carlsberg Jacobsen, Aquascutum London, The Confederation of Danish Industries, Mads Norgaard Copenhagen, The Royal Danish Theatre, The Danish Film Institute and Hotel Fox amongst many others

e-Types was founded in 1997 and currently employs 25 people. They have three main competencies: Brand Strategy, Graphic Design and Image Campaigns for fashion and luxury brands.

Their approach to design is characterized by a solid belief in integrating the graphic/visual into a strategic perspective – crafting the design into a framework that is capable of conveying the brand’s essence along with a style and atmosphere that supports and promotes the brand’s identity and positioning. By employing professionals from a variety of disciplines, their graphic designers, architects, fashion designers and strategists are able to approach a project from different angles, drawing upon the teams combined experience and competency. In the end, it’s not difficult to make something that looks good – the challenge is to find that one strong idea that can carry a visual identity forward.

Speaker: Jonathan Hubbard

Location: London, UK

Website: www.interbrand.co.uk

Case: How visual identity and tone of voice have repositioned a serious High Street name.

Clients: Barclays Bank

Background

Interbrand is an international brand consultancy with over thirty years experience and offices in 27 countries. They focus on creating and managing brand value for their clients.

Speaker: Slavimir Stojanovic

Location: Ljubljana, Slovenia

Website: www.futro.si

Case: M’ARS Magazine

The project included typography especially developed for this magazine. This magazine was awarded Grand Prix at Slovenian Biennial of Visual Communications.

The editor was Spela Mlakar who also edited the book “The Designers Republic from 2D to 3D”.

Client:  M’ars magazine of Modern Art Gallery in Ljubljana, Slovenia.

Background

Futro is a creative service unit founded in 2003 by Award winning designer Slamir Stojanovic, as a place where art and commercial work feed one another with endless inspiration.